To request an interview or a review copy of Big Data, please contact Katie Schnack at firstname.lastname@example.org or 512-206-0229.
“Illuminating and very timely… a fascinating and sometimes alarming survey of big data’s growing effect on just about everything. An astute analysis.
“No other book offers such an accessible and balanced tour of the many benefits and downsides of our continuing infatuation with data.
“You’re never going to have enough information, but you’re going to have to come to answers and conclusions and make decisions based on it.
“Big data is marks a transformation in how society processes information. In time, it might change our way of thinking about the world.
“As Viktor Mayer-Schönberger and Kenneth Cukier write in their book, ‘Big Data,’ this movement asks us to move from causation to correlation. . . . They aim to stand back nonjudgmentally and observe linkages.
“ A nuanced and remarkably readable account of the technological changes that have made the big data era possible, and a primer on many of the interesting things that are happening.
“[a] sense of excitement and promise.
“ A useful introduction to the digital world’s latest instrument.
“an excellent primer on the opportunities of the field
“ The book should spur policy makers to rethink how to protect privacy while enabling more access to data.
“[They’re] making the entirely reasonable claim that better, more precise measurement is a really valuable advance.
“an excellent introduction for general audiences to what has become a topic of conversation everywhere
“An excellent primer . . . Its authors are on to something.
Book review, by James Harkin, March 2, 2013
“Mayer-Schönberger and Cukier offer up some sensible suggestions on how we can have the blessings of big data and our freedoms, too.
“According to a new book, ‘Big Data,’ the enormous quantity of information whirling through the ether can affect and enhance our quality of life.
“We’d be foolish and recklessly sentimental if we didn’t add a data-driven component to our understanding. . . . But it’s not a silver bullet. The peaceable kingdom, the city on a hill, is not big data.
“Asia Unbound” blog, interview, April 4, 2013
“ Companies world-wide are starting to understand that no matter what industry they are in, data is among their most precious assets.